Archive for the ‘internet news’ Category

43% Of SEOs Say Traffic Down Since Google Redesign

Saturday, May 22nd, 2010

Earlier this month, Google launched their new design to all and even though many hate it Google is sticking with it and pleading for searchers to stick with it also. But from an SEO’s or Webmaster’s perspective, is the new design bad?

Some are reporting that the new design is sending fewer referrals and less traffic to their web site. Now, that can be a huge deal for a site that gets a lot of traffic from organic Google search results. Back then, the report came from WebmasterWorld, yes a thread but also the site said they are suffering with the new design. So I decided to see if it is widespread or specific to WebmasterWorld.

I ran a poll asking you if your Google referrals have changed since the redesign. With over 200 responses, I decided to post the results. In short, over 43% of you said your referrals from Google have declined since the redesign, whereas another 40% said traffic has not changed at all since the redesign. Only 12% said their traffic is up since the redesign, I was honestly hoping to see more saying traffic was up.

Here is the pie chart:
Google changes-website traffic

I do find it interesting that so many people said their traffic is down since the redesign, but at the same time so many others said it was not down. What concerns me, like I said above, is that not as many people said their traffic was up. Is this related to the Google MayDay update, it shouldn’t be, because this is dependent on rankings being the same, but traffic not.

by seoroundtable

Internet User stats worldwide 2010

Thursday, May 20th, 2010

THE internet has permeated everything from buying to banking to bonking.

But just how big is it?

Internet User stats worldwide 2010

Microsoft’s Bing team puts the amount of web pages at “over one trillion”.

And Google has already indexed more than one trillion discrete web addresses.

There are more addresses than there are people on Earth. The current global population stands at more than 6.7 billion.

That means there are about 150 web addresses per person in the world.

Translated: If you spent just one minute reading every website in existence, you’d be kept busy for 31,000 years. Without any sleep.

Bing was more generous with its estimate for those who take more time to read.

“An average person would need six hundred thousand decades of nonstop reading to read through the information,” it said.

Number of users

Mark Higginson, director of analytics for Nielsen Online, said the global online population had jumped 16 per cent since last year.

“Approximately 1.46 billion people worldwide now use the internet which represents a solid 16 per cent increase from the previous year’s estimate (1.26 billion in 2007),” he told news.com.au.

The largest internet population belongs to China, which claimed this week to have more users online – 338 million – than there were people in the US.

However InternetWorldStats.com (IWS), a website that combines multiple data sources, claims China’s online population is more like 298 million, just a few million shy of overtaking the US population.

“With the rates of India and China still quite low, there is ample room for growth in the coming decade,” Mr Higginson said.

Measuring the online population can be tricky. There are servers, users, per capita numbers, and penetration percentages to evaluate. It’s an epic-scale guessing game using a series of sources to get just one number.

IWS combines data from the UN’s International Telecommunications Union, Nielsen Online, GfK and US Census Bureau.

Its latest global figures puts the number of internet users in the world at 1,596,270,108.

That’s just 23.8 per cent of the estimated 6,0706,993,152 people in the world.

But it changes every day.

“In terms of the future, we anticipate mobile to contribute significantly to internet usage,” Mr Higginson said.

“In the US, the number of people accessing the internet through mobile devices grew 74 per cent between February 2007 and February 2009.”

How we size up

According to IWS, the top 5 countries with the most internet users are:

1 – China (298,000,000 users, or 22.4% of their population)
2 – US (227,190,989, or 74.7%)
3 – Japan (94,000,000, or 73.8%)
4 – India (81,000,000, or 7.1%)
5 – Brazil (67,510,400, or 34.4%)

Australia comes in at 25th, with 16,926,015 internet users.

But we zoom all the way up to 7th place if we measure what percentage of the population uses the internet – a whopping 80.6 per cent, according to IWS.

“The Australian online population has now reached maturity in terms of the number of people online and their experience using the internet,” Mr Higginson said.

“Despite this fact, the rate of internet participation, Australia-wide, increased notably for the first time in several years ,” he said, adding that the latest Nielsen statistics showed it had jumped 6 percentage points to 86 per cent.

However, even experts aren’t keen to guess when every person in the world will be online.

“It’s too hard to tell,” Mr Higginson said.

www.news.com.au